Improved Marketing Engagement via Domain-Specific Sentiment Analysis

Mission Does positive sentiment lead to improved engagement? This is the theory we wanted to test while I was working with Digital Yalo, a marketing agency based in Atlanta, GA. Utilizing open-source Natural Language Processing algorithms, we wanted to analyze thousands of social media posts to understand the correlation between the positivity of an author’s … More Improved Marketing Engagement via Domain-Specific Sentiment Analysis

VR Design Review

Mission One of my earliest contracts was with an aeronautics engineering firm. While this business was small, they worked closely with prominent manufacturers such as Lockheed Martin and SpaceX. One of the issues the firm faced was the design reviews between them and their clients.  No matter how much time, thought, and effort they put … More VR Design Review